The questions worth asking first.
Short answers. Tap a question to open it.
I already have DoorDash. Why would I need this?
Keep it. The apps put you in front of people who have never heard of you, and nothing else does that as cheaply.
What I build is the other lane: ordering on your own site, at your counter prices, for the people who already know your name. Their name and number land somewhere you own instead of with the app.
What does it cost?
Every system has a setup price and a monthly price, the same for everybody. A site on its own is $400, then $97 a month. Build more than one system at once and the setup drops.
Is there a contract?
A minimum, not a long contract: 3 months on any build, 6 on a build with a package discount. You pay half the setup to start and half when it launches.
What happens if I cancel?
After the minimum, cancel any month and you keep the site. Your domain is bought in your name, not mine, so if you ever leave, you take it with you.
How long does it take?
Seven days from your payment to the site being live. Miss it and your first month is free.
Anything on top of the site rolls out one system at a time after that, one every two to four weeks, so each one is working before the next goes in.
I'm not a tech person.
You don't have to be. You text me, I answer. No account manager, no ticket system.
When it goes live you get a sixty-second video showing you how to change a menu item yourself. Anything bigger, text me the change and I make it.
I don't have good photos.
Send what you have. If you have none, I will take them.
Will the AI phone annoy my customers?
It answers the calls you miss, not every call. It says it is your virtual assistant, handles the common questions — hours, location, menu — and passes anything it cannot handle to you.
Hear it before you decide: call the demo line at (276) 295-1209.
Are there card fees?
Yes — standard card processing, the same as any card reader, and they are yours. The money goes to your account.
Can you run my Instagram and Facebook?
Soon, and in two pieces. Setting the profiles up so they match your storefront — photo, bio, and the same hours, address and phone as your Google listing — is a one-time job. Posting for you is a monthly one: I come and shoot at your place once a month, then write and schedule eight to twelve posts.
Neither is switched on yet, and both are priced on the systems page so you know what they will cost when they are. You would add me through Meta Business Suite — I never need your password.
Do you run ads?
I don't run ads. I got certified by Meta in marketing this month, and a certificate is not a track record — I still haven't managed a dollar of anybody else's ad spend. When that changes I'll put it on this page.
Who am I actually dealing with?
One person, in Atlanta. I build it, I run it, and you text me directly. If I can't help you, I'll tell you that too.
The rest of it
- Every systemEight systems and the website under them: what each one does, what it needs from you, and its price.
- PricingThe packages for trucks and restaurants, the discount for building more than one at once, and the terms.
- Online orderingWhy marking a plate up on the app raises the fee with it, and what your own order page has to do to be worth having.
- WebsitesThe ten things I measure on a food business site, the thresholds I measure them against, and what each one costs you.
- AI phoneWhat an AI phone line does on a real call, what it gets wrong, and how to catch it getting things wrong in week one.
- Google listingHours, categories, the attributes people filter on, photos and reviews — and the one ranking factor nobody can sell you.
- Food trucksWhat it costs to run a text list, why a location page has to admit when it is out of date, and when a truck is better off not buying one.
- Start hereThe homepage, and the free report — type your name, it pulls your Google listing and your site and tells you what it finds. About ten seconds, no email.
Ask me the one that isn't here.